Movie Mondays
In mid-2010, Seeds for Change came across an amazing website created by California filmmaker Christopher Davenport. His site 501videos.com offers non-profit professionals 3 - 5 minute video clips on all things related to the industry. It is free to sign up for his Movie Mondays - a single weekly email with an embedded video clip. We will also re-post links here to videos we feel are the most relevant to our clients, our region and those that answer the most current and burning questions. We'll change these regularly so check back often.
Thanks to Christopher for this incredible gift to the non-profit industry!
From November 28, 2011 --- Current Donors
Does the promise of new donors sound better than engaging the donors you already have? In today's video, Susan Howlett will give you specific examples of how other nonprofit organizations have engaged current donors on a deeper level, and therefore raised more money from them. And that's not all. Having a deeper engagement with donors turns them into stronger advocates for your organization and brings in new donors.
http://www.501videos.com/mm2011/11/mm_3_donors.html
Does the promise of new donors sound better than engaging the donors you already have? In today's video, Susan Howlett will give you specific examples of how other nonprofit organizations have engaged current donors on a deeper level, and therefore raised more money from them. And that's not all. Having a deeper engagement with donors turns them into stronger advocates for your organization and brings in new donors.
http://www.501videos.com/mm2011/11/mm_3_donors.html
From September 26, 2011 --- Giving Clubs
A little over a year ago, I was creating a video for an organization that was having some trouble bringing in money for their annual fund. I mentioned starting a giving club. They started one and was able to raise a considerable amount of money from that. They were even able to raise money from donors who said they weren't going to give them any more that year.
Earlier this year I was filming Karen Rotko-Wynn for the "Mission Achievable" training and coaching series. And she told me this story on how she was able to help an organization bring in an additional $1 Million dollars by starting a giving club. I thought it was a great example of how easy it is to start a giving club even when people are skeptical.
http://www.501videos.com/mm2011/09/mm_2_giving-club.html
A little over a year ago, I was creating a video for an organization that was having some trouble bringing in money for their annual fund. I mentioned starting a giving club. They started one and was able to raise a considerable amount of money from that. They were even able to raise money from donors who said they weren't going to give them any more that year.
Earlier this year I was filming Karen Rotko-Wynn for the "Mission Achievable" training and coaching series. And she told me this story on how she was able to help an organization bring in an additional $1 Million dollars by starting a giving club. I thought it was a great example of how easy it is to start a giving club even when people are skeptical.
http://www.501videos.com/mm2011/09/mm_2_giving-club.html
From September 12, 2011 - Fundraising, Leadership and Board Members -- TWO VIDEO LINKS
When it comes to fundraising and leadership and how to work with board members, Tom Mesaros is a master. I have learned so much from him. In this week's movie, he's going to share with you how he's been able to raise significant funds over the years and what he's learned when it comes to managing boards.
http://www.501videos.com/mm2011/09/mm_1_not-fund.html
Also, if you'd like to learn 3 important steps to building a better board, check out the first video of a mini series I've created with Tom.
http://www.501videos.com/mmshop/mo_special.html
When it comes to fundraising and leadership and how to work with board members, Tom Mesaros is a master. I have learned so much from him. In this week's movie, he's going to share with you how he's been able to raise significant funds over the years and what he's learned when it comes to managing boards.
http://www.501videos.com/mm2011/09/mm_1_not-fund.html
Also, if you'd like to learn 3 important steps to building a better board, check out the first video of a mini series I've created with Tom.
http://www.501videos.com/mmshop/mo_special.html
From September 5, 2011 - Donor Communications
Would you like to bring in more donations right away with your donor communications?
If so, watch today's video with Tom Ahern. It may just be the difference between your bringing in a small amount of donations and a whole lot of donations. Tom is a leading donor communications expert. I caught up with him at the AFP convention in Chicago. He shared a great piece of advice that makes a huge difference when it comes to donor communications and your case for support.
http://www.501videos.com/mm2011/03/mm_4a_1000.html
Would you like to bring in more donations right away with your donor communications?
If so, watch today's video with Tom Ahern. It may just be the difference between your bringing in a small amount of donations and a whole lot of donations. Tom is a leading donor communications expert. I caught up with him at the AFP convention in Chicago. He shared a great piece of advice that makes a huge difference when it comes to donor communications and your case for support.
http://www.501videos.com/mm2011/03/mm_4a_1000.html
From August 22, 2011 - How Planned Giving can result in bigger gifts today
Do you need more donations now?
Does that cause you to neglect your planned giving program?
In today's video, Carol Borgmann from Lakeside School will tell you how she is able to use planned giving to not just get future gifts, but also how it helps her get larger donations now.
If you don't have a planned giving program in place, not to worry. Carol also talks about an easy way to get one started.
http://www.501videos.com/mm2011/08/mm_4_pgifts.html
Do you need more donations now?
Does that cause you to neglect your planned giving program?
In today's video, Carol Borgmann from Lakeside School will tell you how she is able to use planned giving to not just get future gifts, but also how it helps her get larger donations now.
If you don't have a planned giving program in place, not to worry. Carol also talks about an easy way to get one started.
http://www.501videos.com/mm2011/08/mm_4_pgifts.html
From August 15, 2011 - Engaging a brand new Audience of Donors
Have you ever run into these two problems?
1) The need for your services outpaces the revenue you bring in.
2) You can't go to your client base for donations
That's exactly the spot the West Sound Wildlife Shelter found themselves in. In today's video, Barbara Sacerdote talks about what she and the rest of the board, staff, and volunteers did to engage a whole new set of donors and raise a bunch of money. And the funny part was, they were told by many folks that their idea wouldn't work. But as you'll hear, it was a huge success.
http://www.501videos.com/mm2011/08/mm_3_donors.html
Have you ever run into these two problems?
1) The need for your services outpaces the revenue you bring in.
2) You can't go to your client base for donations
That's exactly the spot the West Sound Wildlife Shelter found themselves in. In today's video, Barbara Sacerdote talks about what she and the rest of the board, staff, and volunteers did to engage a whole new set of donors and raise a bunch of money. And the funny part was, they were told by many folks that their idea wouldn't work. But as you'll hear, it was a huge success.
http://www.501videos.com/mm2011/08/mm_3_donors.html
From August 1, 2011 - From donors saying "No" to donors "Needing" to donate
Do your donors feel like they NEED to donate to your nonprofit organization? Wouldn't it be great to have donors coming to you saying they want to donate money?
That's exactly what happened to Jessie Palmer at the YMCA of Pierce and Kitsap Counties. But it didn't start off that way. In fact, those same donors had initially told him "No". So, what did Jessie and his team do to reverse the "no's"? He'll tell you in today's video.
http://www.501videos.com/mm2011/08/mm_1_need.html
From July 25, 2011 - Volunteers and a Surprise Major Gift
When you're looking for major gifts, where do you look?
In this video, Patricia Hennessy talks about how an organization got an unexpected major gift from a volunteer. She then tells you why the volunteer was compelled to make the gift. Perhaps it's something you could try with your volunteers.
http://www.501videos.com/mm2011/07/mm_4_mgift.html